A classical estate with a parterre garden and a mirror pond — the vision of a future home

Stage 01 of 08 · Design

The concept of your house

The first step towards your ideal residence. A monumental mansion or an intimate house dissolved in the landscape? This is where the house finds its character — and you see it whole for the first time.

01 — The first step

A house begins with an idea, not a drawing

The concept is the fundamental idea of your house: its architectural image, its placement on the site and the principle of organising space. This is where the character of the house is decided, and how it will belong to its place. In 30 years we have walked this path more than 200 times — and we know: a precise concept at the start saves months of design work and spares you costly rework later.

  • A clear understanding of the architectural style and layout
  • Effective use of the site and its surroundings
  • A harmony of aesthetics, comfort and technology
  • A ready basis for detailed design and construction
The volume and character of the future house — still in pencil lines.
The volume and character of the future house — still in pencil lines.

02 — How the image is born

From the first line to the built house

Shown on a real project — the French villa «House in Antonovka». A concept born in pencil and watercolour became a house that is already lived in.

The idea
The first pencil sketch: silhouette, proportions and character of the future villa.
The first pencil sketch: silhouette, proportions and character of the future villa.
The mood
A watercolour sets the mood: a French villa with a direct nod to Paris.
A watercolour sets the mood: a French villa with a direct nod to Paris.
Options
We develop façade and volume options — you compare and choose what feels yours.
We develop façade and volume options — you compare and choose what feels yours.
The house
The built villa: the house grew out of that very concept.
The built villa: the house grew out of that very concept.

03 — How the stage goes

Four steps to the image of the house

The stage is a living dialogue: we listen, show and refine — until the image matches your idea of the perfect house.

01

Getting acquainted

We listen to how your family lives: from the number of bedrooms to where the Christmas tree will stand.

02

The site

We visit the site: terrain, orientation to the sun, views, surroundings and the arrival scenario.

03

Image and placement

We draw the character of the house and place it on the site — by light, views and the logic of family life.

04

Choosing the direction

We prepare one or two concept options; the best ideas merge into the final image.

04 — What you receive

The result — a house you can already see

1–2 concept options
01 of eight stages of the path
30 years of studio experience
200+ houses built
  • The architectural image of the house: style, silhouette, character — in author's sketches
  • Placement on the site: terrain, orientation, views
  • A principal layout scheme of the floors
  • Preliminary dimensions and areas of the house
  • A direction for façade materials and details
  • A ready basis for sketch design and the whole path to construction
An author's façade sketch: a concept you would frame on a wall.
An author's façade sketch: a concept you would frame on a wall.

05 — The project path

Eight stages — one author

Each stage can be commissioned separately. But the true value is the whole path: a house led by one author from the idea to a finished turnkey residence, with nothing lost between stages.

Why us

Why clients trust us with the concept

01

Drawn by the architect himself

The concept is created personally by Oleg Reznikov — MARCHI and SCI-Arc schooling, 30 years of classical country houses.

02

We build what we draw

Behind every sketch stand 200+ built houses. Our concepts are realistic from day one — structurally, technically and budget-wise.

03

The idea protects the budget

A precise image at the start means fewer revisions in the project and no costly rework on site.

Portfolio

See what our concepts have grown into

Delivered residences, façades and interiors. Some projects stay private at our clients' request — we show them in person at the studio.

See our projects

Or message us right now — during business hours we reply within 15 minutes:

Visit the studio

Let's meet at the studio on Mosfilmovskaya

We'll show projects and models and discuss your site over a cup of coffee. Visits by appointment; we work across Russia and abroad — and can come to you.

A messenger is the fastest way

Follow our projects

Let's start

Tell us about your future house

Leave your details and a few words about the site and brief — we reply within a business day, show relevant projects and suggest a meeting at the studio.

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